Mercedes-Benz plans to enter the mid-sized bakkie, or pick-up, market as South Africa is regarded as one of its key markets, along with Latin America, Australia and Europe.<\/p>\n
Mercedes-Benz sees strong sales potential in this one-ton segment and the new entrant will be positioned at the premium end of the Hilux\/Ranger\/Amarok, and developed by the Mercedes-Benz Vans division.<\/p>\n
Given that the new bakkie is still years away, many of those specification questions will remain unanswered for now, as will the production locations. <\/p>\n
It looks unlikely that East Londen would be picked as the plant simply doesn’t have the capacity.<\/p>\n
MB Vans head Volker Mornhinweg expects the bakkie to offer a \u201chigh level of utility\u201d as well as the comfort, safety and design attributes that one would expect from a Mercedes passenger car.<\/p>\n
Board Chairman Dr Dieter Zetsche added: \u201cWe will enter this segment with our distinctive brand identity and all of the vehicle attributes that are typical of the brand with regard to safety, comfort, powertrains, and value.\u201d<\/p>\n
Mercedes-Benz sees this as the perfect vehicle for expanding its global sales footprint, given that around the world more and more people are using these pick-ups as leisure vehicles and that buyers, both commercial and private, are increasingly asking for \u201ccar like\u201d specifications.<\/p>\n","protected":false},"excerpt":{"rendered":"
Mercedes-Benz plans to enter the mid-sized bakkie, or pick-up, market as South Africa is regarded as one of its key markets, along with Latin America, Australia and Europe. Mercedes-Benz sees strong sales potential in this one-ton segment and the new entrant will be positioned at the premium end of the Hilux\/Ranger\/Amarok, and developed by the … Continue reading “Merc to launch bakkie”<\/span><\/a><\/p>\n","protected":false},"author":2961,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9234,782],"tags":[4168,4477,11331],"class_list":["post-18259","post","type-post","status-publish","format-standard","hentry","category-cars","category-features","tag-bakkie","tag-mercedes-benz","tag-pick-up-truck"],"cc_featured_image_caption":{"caption_text":false,"source_text":false,"source_url":false},"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/posts\/18259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/users\/2961"}],"replies":[{"embeddable":true,"href":"https:\/\/praag.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18259"}],"version-history":[{"count":1,"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/posts\/18259\/revisions"}],"predecessor-version":[{"id":18260,"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/posts\/18259\/revisions\/18260"}],"wp:attachment":[{"href":"https:\/\/praag.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/praag.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/praag.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}