{"id":19319,"date":"2015-06-09T09:08:15","date_gmt":"2015-06-09T07:08:15","guid":{"rendered":"http:\/\/praag.org\/?p=19319"},"modified":"2015-06-09T09:08:15","modified_gmt":"2015-06-09T07:08:15","slug":"appletiser-accused-of-racism-for-calling-black-model-a-brunette","status":"publish","type":"post","link":"https:\/\/praag.org\/?p=19319","title":{"rendered":"Appletiser accused of racism for calling black model a &#8216;brunette&#8217;"},"content":{"rendered":"<p>Soft drink company Appletiser has apologised for causing a froth with an advert some perceived as a \u201cblonde moment\u201d and racist.<\/p>\n<p>\u201cSincere apologies for offending anyone with our reference to brunettes &amp; blue eyes, it certainly was not the intention <a href=\"https:\/\/twitter.com\/hashtag\/proudlysouthafrican?src=hash\">#proudlysouthafrican<\/a>,\u201d it tweeted on Sunday.<\/p>\n<p>This was in response to the company posting an advert on Wednesday, May 27 with a white and a black woman, smiling and cosying up to one another, accompanied by the caption: \u201cEvery brunette needs a blonde best friend. Tag your bestie in a comment below for #WomanCrushWednesday\u201d.<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\">\n<p dir=\"ltr\" lang=\"en\">Every brunette needs a blonde best friend. Retweet if you couldn&#8217;t live without your bestie! <a href=\"https:\/\/twitter.com\/hashtag\/WomanCrushWednesday?src=hash\">#WomanCrushWednesday<\/a><a href=\"http:\/\/t.co\/mcQMPGEioe\">pic.twitter.com\/mcQMPGEioe<\/a><\/p>\n<p>\u2014 Appletiser ZA (@AppletiserZA) <a href=\"https:\/\/twitter.com\/AppletiserZA\/status\/603500933985804288\">May 27, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><br \/>\nThe words &#8220;Hey there blue eyes&#8221; have been printed on some of its bottles.<\/p>\n<p>Some Twitter users questioned whether a black woman could be referred to as a brunette, and took offence that the impression was created that blacks needed a white friend to gain approval.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Soft drink company Appletiser has apologised for causing a froth with an advert some perceived as a \u201cblonde moment\u201d and racist. \u201cSincere apologies for offending anyone with our reference to brunettes &amp; blue eyes, it certainly was not the intention #proudlysouthafrican,\u201d it tweeted on Sunday. This was in response to the company posting an advert &hellip; <a href=\"https:\/\/praag.org\/?p=19319\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Appletiser accused of racism for calling black model a &#8216;brunette&#8217;&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2961,"featured_media":19320,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,4],"tags":[11891,11890,11892,11893,157],"class_list":["post-19319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-south-africa","tag-advertisement","tag-appletiser","tag-blonde","tag-brunette","tag-racism"],"cc_featured_image_caption":{"caption_text":false,"source_text":false,"source_url":false},"jetpack_featured_media_url":"https:\/\/praag.org\/wp-content\/uploads\/2015\/06\/appletiser.jpg","_links":{"self":[{"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/posts\/19319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/users\/2961"}],"replies":[{"embeddable":true,"href":"https:\/\/praag.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=19319"}],"version-history":[{"count":1,"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/posts\/19319\/revisions"}],"predecessor-version":[{"id":19321,"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/posts\/19319\/revisions\/19321"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/praag.org\/index.php?rest_route=\/wp\/v2\/media\/19320"}],"wp:attachment":[{"href":"https:\/\/praag.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=19319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/praag.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=19319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/praag.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=19319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}