The area round the first ever McDonalds in Moscow in Pushkinskaya square saw today an extraordinary promo-campaign against “all the unhealthy stuff that came from the West”, Russian media as well as restaurant search engine Tillypad XL report.
Leaders of the movement “All the truth about food” are set to improvise later the symbolic deportation of the giant hamburger, universally seen as the basic junk food token.
“We are going to put forward our own bill that would set limits to the possible number of unhealthy fast food eateries in Russia, citing a high proportion of saturated fats in their menus, which proves harmful for human health,” says Maxim Raksha, the campaign coordinator.
He admits that one of the reasons for the event is the US-imposed sanctions on Russia. ‘I’ve been following the standoff between Russia and the West, and we’ve come to believe now is the right moment to say no to everything harmful that comes from them.”
The beef is “washed” in ammonium hydroxide and used in the filling of the burger. Before this process the food is deemed unfit for human consumption.
According to the chef and hamburger enthusiast, Jamie Oliver, who has undertaken a war against the fast food industry, “Basically, we’re taking a product that would be sold in the cheapest way for dogs, and after this process, is being given to human beings.”
Besides the low quality of the meat, the ammonium hydroxide is harmful to health. Oliver famously coined this the “the pink slime process.”
Source: Voice of Russia